Just 31% of app marketers are utilizing in-app header bidding solutions, whilst the majority (57%) is still using waterfall-based systems where ad opportunities are presented to advertisers in sequential order. However, waterfalls tend to come with a [...]
We find out why creative businesses are choosing to set up base in Singapore, and about the challenges being mounted by Asia’s other creative hubs. The Asia Pacific market promises the advertising and media industry some of the strongest [...]
Minimob is going to attend Lisbon Affiliate Conference! Send us an email to book your meeting at events@minimob.com.
App installations appear to be picking up as smartphone users now have double the number of apps installed than they did in the previous year. According to data from financial services firm Synchrony, the average user installed four [...]
Don't forget to book your meetings for Ad;tech Tokyo! Email us at events@minimob.com.
For several years, digital innovator Maurice Freedman and his team had been developing a practice to help companies find an efficient way to transform their business, building a proven model for commercializing innovation. Here, Freedman breaks down the process [...]
Minimob exhibits at White Nights Russia, in Moscow on October 16 - 17 , Congress Park at Radisson Royal booth S27. Email us at events@minimob.com to book a meeting with the minimob team!
With 55% of total mobile publisher revenue generated from ads, app developers are increasingly looking to continued growth in mobile publisher revenue. The report looked at top mobile game developers (90%), with a minority making non-gaming apps (18%) who were [...]
Ad:tech Tokyo celebrates its 10th anniversary! Minimob will be there. How about you? Email us at events@minimob.com to book a meeting with our team.
Minimob will be at Affiliate Summit APAC in Singapore on 1-3 October! Email us at events@minimob.com and book a meeting!!
