Brands and agencies are investing more in in-app advertising @ Business of Apps

2019-05-29T20:28:47+03:00October 24th, 2018|Articles, Case-studies, Market-insights|

  The majority of brands (77%) have now asked their agencies to invest in in-app inventory according to a survey by tech company Fyber among ad agencies and brands. Both UK agencies and advertisers are now spending the [...]

Consumers are now using twice as many retail apps as they did a year ago @ Business of Apps

2019-05-30T12:35:21+03:00October 3rd, 2018|Articles, Case-studies, Market-insights|

  App installations appear to be picking up as smartphone users now have double the number of apps installed than they did in the previous year. According to data from financial services firm Synchrony, the average user installed four [...]

Advertising generates more than half of revenue sources for mobile app developers @ The Drum

2019-05-30T14:12:00+03:00October 1st, 2018|Articles|

With 55% of total mobile publisher revenue generated from ads, app developers are increasingly looking to continued growth in mobile publisher revenue. The report looked at top mobile game developers (90%), with a minority making non-gaming apps (18%) who were [...]

Minimob exhibits as Silver Sponsor @ White Nights Saint Petersburg

2019-05-30T14:23:46+03:00June 14th, 2018|Events|

Minimob exhibits as Silver Sponsor at White Nights Conference in Saint Petersburg, on June 28-29, at Lenexpo Exhibition Complex, Pavilion 7 , booth S26. Email us at events@minimob.com to book a meeting with our team!