In-app ads run across a wider range of app categories increase conversions

2019-05-29T20:15:15+03:00April 3rd, 2019|Articles, Market-insights|

According to Adobe, smartphones accounted for the majority of digital shopping traffic during the 2018 holiday season with 51% of mCommerce visits from mobile versus 49% on desktop and tablets. Now, research by programmatic mobile bidding platform Appreciate, has [...]