It’s been a heady couple of months since the official launch of the Minimob.com Push Notification platform was made to developers and publishers worldwide – and what is essentially a controlled “private communication network” that works solely for the developers benefit – has grown incredibly quickly.

This growth mirrors the immense scale of the App market itself, with billions of downloads driving an immediate requirement for consistent and highly relevant communication to consumers – who can be notoriously fickle and often leave your App dormant without reasonable prompting.

In terms of numbers overall, Minimob has now received 18 million SDK installations since launch and is currently achieving 1.5 million new installations per week. As such, InternetQ PLC has recently announced that due to skyrocketing demand, the schedule for “effective monetization” had been moved forward. So, it’s good to be a part of this fantastic and rapidly expanding community of Minimob users. We can’t wait to assist you in finding the most practical ways to optimize platform usage and deliver a strong return thanks to our own inventory availability and publisher demand.

Thanks to our incredible developer support, by year-end, it is predicted there will be a phenomenal base of more than 100 million installations!