The Rise of Metaverse & Virtual Reality: What Are The Effects On Marketing?

2023-01-12T19:59:28+02:00November 27th, 2021|Market-insights|

The next big thing in digital is here, and it's worth a look. Let's see how Metaverse and virtual reality can be helpful tools for advertisers to create immersive, memorable campaigns.  What is Metaverse? Imagine a world where [...]

Best Cryptocurrency Apps to Download in 2021

2021-05-14T16:19:20+03:00May 14th, 2021|Articles, Best-practices, Market-insights|

Cryptocurrency has been the new hot topic for a while now. Since its first appearance in 2009 as Bitcoin, this digital asset has gained much traction from investors worldwide. If you are looking to invest in cryptocurrency, trying [...]

Best Apps To Use In Summer 2020: COVID-19 Edition

2022-02-15T07:03:16+02:00August 4th, 2020|Articles, Best-practices, Case-studies, Home, How-to, Integrations, Market-insights|

Is it summer already? Just a few months ago, the whole world came to a standstill when the pandemic hit. Most people were behind closed doors, keeping safe and minimizing the spread of COVID-19. After months of uncertainty amid [...]

How the COVID-19 Pandemic Is Changing Mobile User Behaviour

2020-05-26T17:39:09+03:00May 26th, 2020|Articles, Best-practices, Home, How-to, Market-insights|

We are in a new world in the blink of an eye! The entire world has come to a grinding halt due to the COVID-19 crisis. We are beginning to realize the magnitude of the coronavirus pandemic, and [...]

Best Apps To Use During The Coronavirus Outbreak

2020-04-20T16:36:53+03:00April 13th, 2020|Articles, Best-practices, Case-studies, Home, How-to, Market-insights|

A few weeks ago, the phrase "social distancing" didn't mean much to people. These days, you hear it frequently. It's all about flattening the curve by physically staying away from other people in the wake of the novel [...]

How can Covid-19 Affect Your Digital Business?

2020-04-20T16:35:02+03:00March 26th, 2020|Articles, Best-practices, Home, How-to, Market-insights|

By now, you would have heard about COVID-19. For the first time in history, the world has seen a pandemic that has affected literally every corner of the globe. The sad reality is that it is spreading quickly, [...]

Leveraging The Power of Mobile App Retargeting

2020-03-04T11:52:47+02:00March 4th, 2020|Articles, Best-practices, Home, How-to, Market-insights|

Have you ever found yourself download an app for a specific reason, maybe because you saw an ad, an offer, or a had a use in mind that drove the download but only ended up using it once [...]

Affiliates to Partners – The Evolution of Marketing

2020-02-12T12:05:20+02:00February 12th, 2020|Articles, Best-practices, Home, How-to, Market-insights|

After the Affiliate Summit West 2020, Impact published an article that brought a very important subject discussed into light – Affiliate Marketing. Affiliate Marketing is not strange to marketers of the 21st century. In fact, this has been [...]

App Marketing in 2020: Acquisition vs. Retention

2022-07-28T09:03:58+03:00January 22nd, 2020|Articles, Best-practices, Home, How-to, Market-insights|

Hello fellow app marketers, look! We have made it. It is 2020, not just another year, but a new decade that unfolds. The last 10 years have been remarkable for app marketing, with 2019 setting some precedence to [...]

Mobile Marketing Tips for This Holiday Season

2021-05-27T11:17:13+03:00December 23rd, 2019|Articles, Best-practices, Home, How-to, Market-insights|

It is the most wonderful time of the year. Yes! The holiday season has officially started. For us marketers, it means it is time to roll up our sleeves! The holiday season is that time of the year [...]