The Ultimate Guide to Mobile Marketing for Beginners
Hey, you! Yes, you. When was the last you used your phone? An hour ago, 30 minutes ago, 5 minutes ago, or 1 minute ago? Or are you on your phone right now?! We look around us today [...]
Minimob exhibits & sponsors @POCKET GAMER Connects Helsinki, Finland
Minimob is a Gold Sponsor in Pocket Gamer Connects Helsinki, Finland on the 1st & 2nd of October. As part of the sponsorship, Senior Account Manager, Stefania Thanou will be talking on the second day at 10.00am. If [...]
User Acquisition (UA): Tips and tricks
Do you have the plan, the team and the dream for a digital innovation? You are probably missing something if you can’t achieve what you aimed for and that may be on UA. Get your head in the [...]
Google+ social network closes for the public, will remain open for businesses @ Business of Apps
Google’s failed Facebook challenger, Google+, has been closed to the public after a security bug left user data open to hackers; but Google will revamp the service for businesses. Google says around 500,000 users were affected by [...]
App marketers are only slowly adopting in-app header bidding technologies despite proven advantages @ Business of Apps
Just 31% of app marketers are utilizing in-app header bidding solutions, whilst the majority (57%) is still using waterfall-based systems where ad opportunities are presented to advertisers in sequential order. However, waterfalls tend to come with a [...]
Great news for Advertisers with Bitcoin Wallets
Minimob now accepts bitcoin payments. So, if you wish to fund your campaigns using bitcoins, that’s all right with us! Make sure you are logged in the Minimob platform and then head for the Billing menu at the [...]
Set your audience in motion with Video Ads
Enriching its monetization capabilities, Minimob now supports serving video ads directly to mobile devices. A whole new section has been introduced under Minimob’s Monetization dashboard, which enables app owners and developers to display video ads through their apps. [...]
More visibility and transparency? Done!
Minimob now supports GAID for Android devices and IDFA/IFA for iOS devices, which enable accurate control over tracking and targeting while circumventing privacy concerns for mobile device users (GAID and IDFA/IFM are the unique, user-specific, anonymous and resettable [...]
Conversions count, so gear up to count them right
Minimob provides its users with the ability to customize the tracking and postback URLs in order to support different conversion scenarios and to better adapt to the particular needs of each user. Read on to find out how [...]
Leverage your ad serving system by using the minimob offervault api
The minimob offervault api enables you to automatically import offers to your system so you can serve them with your preferred ad serving technology platform. […]